2X
2X sells what it calls GTM Human-Agentic Services to enterprise B2B organizations.
- Listing
- Directory entry, unranked
- Main category
- ABM
- Last verified
- Facts checked
- 47
Who it fits (our reading of its own pages; opinion)
From its own pages, 2X serves CMOs and GTM leaders at large enterprises, and also growing companies whose revenue teams need to perform. Its case studies name SAP, Ricoh, Brightcove, JAGGAER and Emburse, which points to B2B technology buyers running ABM and ABX programmes on a large MarTech stack. The problems it takes on include an unclear operating model, siloed or underused MarTech, thin marketing capacity, budget efficiency and slow pipeline growth. A client engages through a dedicated team that scales up or down, or through Marketing-as-a-Service, which covers strategy through execution with a single accountable partner. Consulting, campaigns, data and operations support, and AI and automation services can sit alongside that team. It reads as a fit for organisations that want to embed or outsource marketing and revenue operations capacity.
What 2X does, from its own pages
2X sells what it calls GTM Human-Agentic Services to enterprise B2B organizations. It addresses CMOs and GTM leaders, and states that it embeds a human-agentic GTM engine inside the client organization.
2X organizes its work into four core services: AI Automation, Transformation Consulting, Marketing-as-a-Service, and GTM Engineering & Orchestration. Marketing-as-a-Service covers flexible teams across brand, content, creative, growth marketing, ABM, web and AI visibility that scale up or down. Its campaigns service covers ABX intent-driven campaigns, multi-channel program management across social, email, SEO, SEM, content syndication, nurture and paid media, and optimization through SEO, SEM and CRO. Its MOps, Data & Tech service covers marketing ROI and impact attribution, workflow transformation, and system and data integration. The firm states its experience spans 80+ platforms covering marketing automation, customer relationship management and content management.
Its customer stories page and homepage name Emburse, JAGGAER, SAP, Ricoh and Brightcove. In its Emburse case study, 2X states it embedded a 52-FTE equivalent marketing team in 60 days, that Emburse was tasked with 56% growth and a 22% cost reduction, and that it consolidated and aligned a MarTech stack spanning Salesforce, Marketo, Drift, Highspot and Demandbase. These are the firm's own claims about its work.
Its about page states that 2X has run more than 1,000 engagements. Its contact page gives its US headquarters in Malvern, Pennsylvania, with offices in Kuala Lumpur, Malaysia and Pasig City, Philippines.
Facts
- Website
- 2x.com
- Headquarters
- Malvern, Pennsylvania, United States
- Categories
- ABM, Demand generation, Marketing operations and RevOps
- Services, as it names them
- Growth Strategy & Transformation; Revenue Consulting; Integrated Campaigns & Demand Creation; Creative & Content Studio; Data, Tech & Operations Enablement; AI & Intelligent Automation; Revenue Tech Services; GTM Engineering; Marketing-as-a-Service; ABM campaign planning and management; MarTech management and optimization; Analytics, reporting and research
- Regions
- United States, Malaysia, Philippines
- Clients its pages name
- Emburse, JAGGAER, SAP, Ricoh, Brightcove
Packaged offers it names
Marketing-as-a-Service
Marketing-as-a-Service is an end-to-end marketing engine delivered by a single accountable partner.
2X describes it as the entire marketing engine, from strategy to execution. Flexible teams span brand, content, creative, growth marketing, ABM, web and AI visibility. The teams scale up or down as client needs change.
News from its own pages
- : 2X acquired The Kiln, a Clay partner, expanding Marketing-as-a-Service into go-to-market orchestration, according to its news page. Source.
How this entry was checked
Every fact above comes from 2X's own website, last verified on . The record keeps, for each fact, the page it came from and a passage copied from that page, and software confirmed each passage before publication. Results the agency reports about its own work are its claims, not our findings. The note on who it fits is our opinion. The agency has not claimed this entry.
To claim the entry or correct a fact, see how the agency vault works or use the corrections page with a link to the page on the agency's own site that states the correct fact.
Sources
- About 2X: The Embedded GTM Partner for B2B Leaders, read 23 Oct 2026.
- 2X | GTM Human-Agentic Services for Enterprise B2B Growth, read 23 Oct 2026.
- Campaigns & Demand Generation Services | 2X, read 23 Oct 2026.
- MOps, Data & Tech Services for B2B CMOs | 2X, read 23 Oct 2026.
- Emburse and 2X Rebuild a GTM Engine, 11.7x ROI | 2X, read 23 Oct 2026.
- Connect with 2X: Reach Out for B2B Marketing Excellence, read 23 Oct 2026.
- 2X in the News: Media Coverage & Mentions | 2X, read 23 Oct 2026.
- B2B Customer Stories: Emburse, SAP & More | 2X, read 23 Oct 2026.
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